Monday, April 11, 2005

Finger Lickin' Good

Hard to believe this is having an impact on sales

From Reuters

Finger Report Hits Wendy's San Francisco-Area Sales
Mon Apr 11, 2005 08:27 AM ET
By Barbara Grady
SAN FRANCISCO (Reuters) - Reports of a severed human finger in a bowl of chili at a Wendy's International Inc restaurant have hit the firm's sales in the San Francisco area, a company spokesman said on Saturday. "We've had a severe sales impact from this, particularly in the San Francisco-San Jose bay area," said spokesman Bob Bertini from Wendy's corporate headquarters in Dublin, Ohio. "It's very important to us to find out what happened in this incident. We believe someone knows exactly how the piece of finger got into the chili bowl," he said.
The company has offered a $50,000 reward to the first person offering verifiable information about how the finger found its way into a bowl of chili at a franchise in San Jose, California, on March 22. The San Francisco Chronicle reported this week that police has searched the home of Anna Ayala of Las Vegas, who filed a complaint about biting into a human finger after spooning up a mouthful of chili at the San Jose Wendy's on March 22.
A San Jose Police Department sergeant would say on Saturday only that investigators traveled to Las Vegas this week to serve a search warrant in a private home connected to the case. "The investigation continues," added Sgt. Nick Muyo, declining to further describe the search.
Calls to Ayala's home went unanswered on Saturday.
The Chronicle reported on Saturday that Ayala has filed legal complaints against commercial establishments before. She won a claim against a restaurant after her daughter contracted salmonella poisoning in 2003. She sued a car dealership and tire manufacturer after an accident in 2000. That case was dismissed.
Wendy's has said its own investigation found no evidence of any finger or hand accidents among workers or suppliers at the San Jose franchise in late March.
Police also focused on where the finger had come from.
"From a law enforcement point of view, once you establish it is a human finger, you have to wonder is this a case of industrial accident or is this a case of unreported homicide," Muyo said.
Wendy's this week forecast that first quarter profit would be lower than a year earlier, citing higher beef prices and a slip in sales in March. It did not cite the chili incident.

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